Sunday, January 19, 2020

Tess of the d’Urberville :: Literary Analysis, Thomas Hardy

Thomas Hardy’s Tess of the d’Urbervilles is a criticism on Victorian society. But the major, universal idea it criticizes is the existence of true love. Through the relationships Tess has been in, as well as the time era in which Hardy lived in, it has become evident that there will always be a flaw with romance. To begin with, Hardy wrote realist works of literature. In order to escape the â€Å"fantasy† of Romantic works realism was a response in which the true social characteristics of life were illustrated. This is evident in Tess of the d’Urbervilles as Tess is depicted as admitting to the condition of our planet, â€Å"a blighted one† (40). By admitting life and Earth to be a decaying one, Hardy has shown that things could be better, a major standpoint of other social writers of his day. But as well as being a novelist, Hardy was a poet and a renowned one at that as well. In his poem â€Å"Between Us Now† Hardy again demonstrates characteristics of a realist writer: â€Å"Let there be truth at last / Even if despair† (lines 7, 8) meaning that he will be acceptant of both the truth and its consequences. Therefore, Hardy is completely capable of describing social issues, and does so in Tess. Now, the first major relationship Tess is in is with Alec d’Urberville in which she is subjugated to mistreatment. One of the most evident examples of the way Alec treats Tess in the garden, in which he feeds her strawberries while she was â€Å"in a slight distress† and even smokes in front of her, although she claims that she minds â€Å"not at all† (52). Now the clearer example, the strawberry abuse, alludes to the rape which comes later on in the novel. She is forced to consume the strawberry although she would rather â€Å"take it in [her] own hand† (52), obviously showing refusal at a blunt state, In addition to this Alec unabashedly smoked around her, which is not only disrespectful but hazardous to her health. The â€Å"narcotic haze† (52), which permeated the rooms Alec and Tess were in, acted like enigmatic amnesiac clouds of death. They not only limited visibility but choked Tess and damaged her eventually later on. This is also parallel to her rape in that the damage done by Alec was invisible for a long time in both cases. Later on in the novel, Alec is very shortly converted into a devout Christian but is â€Å"tempted† by Tess, whom he calls a â€Å"dear damned witch of Babylon† (377).

Saturday, January 11, 2020

Modern Technology vs Books Essay

One of the most important marvels of modern technology is the Internet, which has not just revolutionized the process of information retrieval, but also, dramatically changed the way people seek information. If in the past, people often had to spend so much time and energy going through many pages or sheets of printed media only to seek for specific information, now with the aid of the internet; information retrieval can be much easier and time-saving. The revolutionary way which the internet offers triggers an intriguing question whether it will replace books or printed media as the main source of information. From my observation, I tend to believe that it will. My main reason is because it has so many advantages over printed media, which make the former (the internet) more preferable, more interesting, more attractive, and even more reliable than the latter (printed media). As a result, more and more people turn to the internet every time they need to seek for information. Here are some of the advantages which I can list to support my belief. First, the kinds of information which the internet provides are almost unlimited. We can find almost any topics from a single computer equipped with a good connection to the internet, while it is impossible to find such a large number of topics only from a single book or a single newspaper. As a result, when people need almost any information, ranging from the latest news, house rentals, car sales, to public transport schedules and fares, they rely on the internet rather than printed media. Second, the information stored in the internet can be updated at very short intervals, enabling its users to always get the latest progress or development. This kind of updating can’t be applied to printed media and thus, printed media always lags behind the internet. Third, the internet also provides other facilities that printed media can’t provide. For example, it enables its users to perform multitasking or interactivity, so that they can communicate with other people, play online games, download or upload pictures, and so on, while seeking for  information. Fourth, the optimization of internet usage can reduce paper consumption significantly. Since the environmental awareness is on the rise, people are encouraged to reduce paper consumption. More paper consumption can lead to more deforestation because the raw materials for making paper basically come from forests. As a result, paperless office and â€Å"going paperless† are being intensively promoted, and here in this context, the internet has proved to be supportive. Looking at the rapidly widespread use of the internet and people’s increasing reliance on it, I believe that someday the internet will triumph over printed media. The first signs of it have shown. For example, the number of internet users is increasing so dramatically, while the sale of printed media is decreasing.

Friday, January 3, 2020

Learner Analysis And Challenges Of Employees Essay

Learner Analysis and Challenges Because employees were hired for the LESS support group based on current project needs, they have a variety of background qualifications. As MAU expanded, it became clear that a larger support group was needed and a departmental reorganization grouped all these individuals together. Their various strengths come together to create a robust, hardworking team that has positively contributed to the LESS environment. As individuals, however, the spectrum of abilities makes it difficult to assess the full range of reasons why certain gaps in knowledge exist. Prior to writing this proposal, I administered a survey to the supervisors of twenty employees in the U.S. and U.K. As a prerequisite for the position, all employees have bachelor’s degrees and at least three years of experience in a professional or distance education environment. The survey asked supervisors to rate their employees on four skills necessary to perform the job, relevant to the top pain points this course would cover: †¢ Computer literacy: use software for daily work activities, troubleshoot advanced technical issues †¢ Information literacy (for issues requiring research): locate high-quality, relevant resources using a search engine or the department’s shared folders †¢ Customer service: acknowledge clients by responding to emails quickly, using polite language, addressing all needs/requests, and creating sociable responses †¢ Reading and writing: read and write at a collegeShow MoreRelatedLeadership Development Training Program For M M1274 Words   |  6 PagesLeadership Development Training Program for MM Moller and Maersk is a shipping and logistics company that faces a challenges with staff retention. This is attributed to the change in organizational culture from leadership development programs that focused on administrative purposes to strategic functions. In this text, we will develop a leadership training program based on ADDIE model. ASSESSMENT Purpose The main purpose of this program it to establish a framework that seeks to assist MollerRead MoreGuidelines And Books For Teaching Essay1681 Words   |  7 PagesCurriculum can be described as a as a description of information or content intended for teaching alongside the methods intended to be used in passing the given information to the learner. Kern, Thomas and Hughes (2009) pointed out some factors that underpin content information in a curriculum. These are: age reflection, culture, skills which are linguistically relevant and child development stage. Education practitioners have largely relied on laid learning standards, guidelines and books forRead MoreDescription Of An Organization Human Resource Management System1591 Words   |  7 Pagesorgensation. Though ‘Benchmarking best HR process and hotel can accomplish goal and vision: 1) This tool HRM to strongminded competitiveness of organisation and help to achieve its goal and mission. 2) Its help to hotel improve assurances of company employees and encourage them for more productivity in hotel customer services. 3) It will help hotel to diminishing competition in parallel industry and help to controlling cost. 4) Help to adapt change in hotel and controlling them due to the competitiveRead MoreLeadership Success As The Leadership Strategy Course Essay1471 Words   |  6 Pagesthe thesis with different learning style and its accommodation .The author design the course for the competent, experienced clinical nurses ,selected from different units of the institution and to accommodate the different learning styles of each learner .the design start with a mission, vision, value statement which is compatible with the course and the institutional ones, and objectives based on A (Audience) B (Behavior) C (Condition) D (Degree) approach as well using blooms taxonomy. As thesisRead MoreAn Effective Method Of Human Resource Management1383 Words   |  6 Pagesbecome a strategic business partner to organizations, the importance of current HRIS to computerize compensation, data analysis, employee administration, and learning and development is undeniable. This paper will evaluate the technological tr ends to support and implement learning and development within organizations. I will also discuss why learning and development of employees has important implications for HR management and overall organizational success. Aside from this, I will detail the resourcesRead MoreMy Self As A Learner Essay1403 Words   |  6 Pages MY SELF AS A LEARNER Kyle R. Pace Bellevue University â€Æ' Abstract The importance of knowing yourself as a learner is to know your strengths and areas you can improve. After taking the MBTI assessment, I found out that I am an ISFJ personality. ISFJ personality stands for Introverted, Sensing, Feeling, and Judging. I always thought I was a tactile learner, however after taking the (What s Your Learning Style? 20 Questions) assessment, I found out that I am a visual learner. It’s also goodRead MoreDeveloping People and Performance1241 Words   |  5 Pagesthat pertains to recruitment of the employees. The purpose of the policy calls for use of reliable and effective standards that are consistent in the recruitment of employees. The policy further provides room for development of employees, and gives guidelines of how to manage conflict that may arise (Be the Best n.d). Chubb employees had various needs which included setting of individual and team goals, individual performance evaluation, behavior of employees when undertaking various roles, andRead MoreLearning Style : The Factor That Affecting Learning Relating Performance1641 Words   |  7 Pagesappropriate level of challenge and is of sufficient quantity and frequency to meet the performance criteria. Simon Cassidy described in his research paper about different learning style theoretical models and he made comparison between models characterization.{148} Dr. Cassidy discussed Kolb s learning theory, which is the theory of experiential learning. It based on a four-stage learning cycle. According to Kolb s learning theory, to be an effective problem-solver, the learner needs to use a mixRead MoreThe Critical Thinking Problems Plaguing Cobol And How They Can Be Solved1697 Words   |  7 PagesOrganizations look for these traits in employees and then train them on how to become critical think ers. The objective is to present raw trainees with challenges that demand the application of these attributes. When added to individual experience, such challenges compel employees to think critically. In school, for example, learners must be aware of the process and environment of learning, apply whatever is taught, question, study independently, and communicate. Learners with critical thinking skills possessRead MoreThe Tourism And Hospitality Industry5298 Words   |  22 Pagesits theories and application in the Tourism and Hospitality industry. Objectives: Applications of cross cultural management in the hotels should impact the productivity of the employees and create awareness of cultural diversities within the work place. To convert cross cultural awareness and the increase of employees’ productivity into achieving hotel business goals. Research LiteratureResources Cushner, K., Robertson, L., Kirca, S., Cakmak, M. (2003). A cross-cultural material development

Thursday, December 26, 2019

Literature Review on Internal Control System - 1755 Words

Internal control can be described as any action taken by an organization to help enhance the likelihood that the objectives of the organization will be achieved. The definition of internal control has evolved over recent years as different internal control models have been developed. This article will describe these models, present the definitions of internal control they provide, and indicate the components of internal control. Various parties responsible for and affected by internal control will also be discussed. THE COSO MODEL In the United States many organizations have adopted the internal control concepts presented in the report of the Committee of Sponsoring Organizations of the Treadway Commission (COSO). Published in 1992, the†¦show more content†¦The CoCo model, which builds on COSO, is thought to be more concrete and user-friendly. CoCo describes internal control as actions that foster the best result for an organization. These actions, which contribute to the achievement of the organizations objectives, center around: * Effectiveness and efficiency of operations * Reliability of internal and external reporting * Compliance with applicable laws and regulations and internal policies. CoCo indicates that control comprises: those elements of an organization (including its resources, systems, processes, culture, structure and tasks) that, taken together, support people in the achievement of the organizations objectives. CoCo model recognizes four interrelated elements of internal control, including purpose, capability, commitment, and monitoring and learning. An organization that performs a task is guided by an understanding of the purpose (the objective to be achieved) of the task and supported by capability (information, resources, supplies, and skills). To perform the task well over time, the organization needs a sense of commitment. Finally, the organization must monitor task performance to improve the task process. These elements of control, which include twenty specific control criteria, are seen as the steps an organization takes to foster the right action. In addition to the COSO and CoCo models, two other reports provide internal control models. One is the Institute ofShow MoreRelatedThe Effect Of Internal Controls On Corporate Governance Associated With The Revelations Of Internal Control Material Weaknesses And Their Subsequent Remediation812 Words   |  4 PagesChanges in Corporate Governance Associated with the Revelation of Internal Control Material Weaknesses and Their Subsequent Remediation. The abstract discusses the problems associated with the lack of internal controls within a company. Additionally, the abstract discusses how fraud and material weaknesses can occur without the implementation of the proper internal controls. Johnstone, Li, and Rupley (2011) disclose that internal controls have long been viewed as an important policy to have in placeRead MoreHow Does Cloud Computing Affect Company s Business Activities?868 Words   |  4 Pagesresearch topic because it is important to know how Cloud Computing affects company’s internal controls. In addition, it is important to understand what Cloud Computing is and the benefits it offers businesses. This study will help provide valuable information to the reader when researching Cloud Computing. Davidovic, V., Ilijevic, D., Luk, V., Pogarcic, I. (2015). Private cloud computing and delegation of control. Procedia Engineering, 100(25th DAAM International Symposium on Intelligent ManufacturingRead MoreConcept Of Enterprise Architect ( Ea ), Strategic Information System And It Management1369 Words   |  6 Pagesbased on the adequateness of the governance and how well it suits that specific organization’s internal and external environments. Despite being quite a new discipline, IT governance has numbers of structure, process, framework (Webb et al., 2006). Moreover, its explanation impedes the clear acknowledgement and is commonly mistaken for the concept of Enterprise Architect (EA), Strategic Information System and IT Management. Whilst researchers are able to distinct between these artefacts. The definitionRead MoreEffects Of Internal Audit Practices On Financial Performance Of Commercial Banks1689 Words   |  7 Pages EFFECTS OF INTERNAL AUDIT PRACTICES ON FINANCIAL PERFORMANCE OF COMMERCIAL BANKS IN KENYA (A CASE STUDY OF KENYA COMMERCIAL BANK) GIDALI MUHINDI FRANKLINE A Research Proposal in Partial Fulfillment for the Bachelor of Business Administration of the Technical University of Mombasa 2016 DECLARATION I declare that this research proposal is my original work and has not been presented for a degree award in any other university. Signature†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ Date†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Read MoreRegulatory Compliance Controls1712 Words   |  7 PagesSOX internal control deficiencies on firm risk and cost of equity. Retreived http://www.wbur.org/news/local/icd/icd.pdf This paper examined the cost-benefit of SOX, looking specifically at the potential for a lower cost of equity as a result of lower information risk. The findings indicate that, after controlling for other risk factors, firms with internal control deficiencies have significantly higher idiosyncratic risk, systematic risk, and cost of equity. Moreover, remediation of internal controlRead MoreInternal Auditor s Role For Combat Fraud809 Words   |  4 PagesInternal Auditor’s Role to Combat Fraud Background Internal auditor, should be the eyes and ears of the company to combat fraud. As fraud becomes a growing problem to every company nowadays no matter what size the organization is, the risk of fraud is like a storm that could wipe the company out dry at any given time. Most companies have strategically strengthen its internal control and corporate governance to effectively mitigate fraud as it is becoming a necessity to protect the company from theRead MoreThe Case Study by Bally and Nemeck907 Words   |  4 Pagesnurses and seek ways to increase retention rates and decrease the rate of turnovers, the factors which they consider critical in addressing the shortage of nurses by increasing rates of retention are vastly different. Nemcek is concerned with the internal emotional states and experiences of registered nurses and the impact that has on the nurses experiences with respect to job satisfaction and life satisfaction-two factors which are already closely related. Bally on the ot her hand approaches theRead MoreThe Cloud Of Cloud Computing1673 Words   |  7 PagesReview of Literature Cloud Computing Definition The topic of the cloud computing industry and security is broad with far reaching intricacies. Therefore, to narrow the subject, the definition of cloud computing as defined by the National Institute of Standards and Technology (NIST) (NIST Special Publication 800-145, 2011) will be used as the foundation for this study. The NIST adopted the (Mell Grance, 2010) cloud computing definition in 2011. (Mell Grance, (2010)) defined cloud computingRead MoreResearch Critique Essay1528 Words   |  7 Pages (2005) imply that a paper-based reminder of indwelling urinary catheter might help reduce improper catheterization. The research question is not placed in a theoretical framework; however, the conceptual framework is enclosed in the literature review of the article. Two conceptual frameworks are applied to develop the research question: one is patient safety promotion and the other one is infection prevention. The rate of catheter-associated urinary tract infection (CAUTI) is relatively highRead MoreA Research Proposal On Electrical Vehicle1543 Words   |  7 Pagesneed. Though, in the past, the technology had failed to compete with the internal combustion engine due to initial cost, the technology has done well in recent years. Electric vehicle ability to reduce the emission of greenhouse gases, like carbon and carbon dioxide, and the advantages it enjoys, such as low maintenance and running cost, can enhance its market competitiveness. However, as experts try to make its charging system more efficient and its ability to store a charge more long lasting, the

Tuesday, December 17, 2019

Department Of Juvenile Justice System Essay - 2336 Words

Department of Juvenile Justice Organization description Florida Legislatures created the Florida Department of Juvenile Justice in 1994 to serve as the state agency responsible for youth involved in the juvenile justice system. Although the state agency is under the authority of the state governor, Secretary Christina Daly, who provides leadership for the organization, each circuit has a leadership team who runs the daily operation of each sub-department. The Department’s headquarter is located in Tallahassee Florida where 3,000 employees are employed statewide. Broward County, the seventeenth circuit employs one hundred and twenty employees in Probation. The Department’s mission is to increase public safety by reducing juvenile delinquency through effective prevention, intervention and treatment services that strengthen families and turn around the lives of troubled youth. The Department’s vision is that the children and families of Florida will live in safe, nurturing communities that provide for t heir needs, recognize their strengths and support their success. The Department has five guiding principles: Prevention and education are paramount; Strengthen partnerships with judicial, legislative and community stakeholders; Promote public safety through effective intervention; provide a safe and nurturing environment for our children and preserve and restore physical and mental health (http://www.djj.state.fl.us/about-us/mission). TheShow MoreRelatedThe Role of Police, Courts and Department of Corrections in Juvenile Justice System765 Words   |  4 PagesCourts and Department of Corrections in the Juvenile Justice System James Francis Juvenile Delinquency American Military University Professor Robert Arruda The Role of Police, Courts and Department of Corrections in the Juvenile Justice System The juvenile justice system brings the juvenile delinquent in contact with the local police, the court system and if found guilty, the Department of Corrections. This paper will discuss the role of the police, the courts and the Department of CorrectionsRead MoreGrant Proposal. Second Chance Act Smart On Juvenile Justice:956 Words   |  4 PagesSecond chance Act Smart on Juvenile Justice: Community Supervision Reform Program I. Statement of the Problem: The North Carolina Department of Public Safety (Division of Juvenile Justice and Delinquency Prevention) is requesting funds to provide juveniles a second chance through a community supervision reform program. The Department’s goal for requesting these funds is to reduce the number of juveniles currently on probation. As of 2013, there were over 383,600 juveniles on probation. This programRead MoreChild Justice Act : Child And Youth Care Centers Or Prisons929 Words   |  4 Pagesthe judge; this is in stark contrast to the United States juvenile system where there is variation in the age limits, which depends on the state lines. North Carolina’s minimum age is at 6-years; others use the age of seven with a majority using the age of seventeen. Juvenile supervision can be further extended its jurisdiction for individuals who were tried under a juvenile system well into their twenties. The South African Child Justice Act prescribes four categories under which sentencing mayRead MoreJuvenile Justice And Delinquency Prevention Reauthorization Act1577 Words   |  7 Pagesto research the Juvenile Justice and Delinquency Prevention Reauthorization Act. The paper will focus on the purpose of this legislation, as well as the values that are expressed by this policy. This paper will not only address why this piece of legislation is important it will discuss the effects this act has had on the communities as well as the youths themselves. This paper, will also address the potential for change about the public attitudes towards the juvenile justice system and the socialRead MoreRebound Drug Court Intern1110 Words   |  5 PagesCounty Juvenile Court is located in the Gregory A. Adams Juvenile Justice Center at 4309 Memorial Drive in Decatur GA. The juvenile court was established in 1899 as an entity separate from the criminal court. As a separate court system of justice for young people, it focused on prevention and remediation of delinquent behavior (Lemov). The state of Georgia has a Dual Juvenile Justice Department: Independent and Dependent. Independent Court manages there own services and information system away fromRead MoreBalancing Justice and Rehabilitation Essay538 Words   |  3 Pageson track, the multistep juvenile justice system determines adolescent offenders’ consequences to provide them a chance for change and rehabilitation, making it overall effective and fair to juveniles and the community. Although most juveniles who enter the system are not real criminals, some are, so by understanding their crimes and reasoning, law enforcement can better identify and stop repeat offenders. For instance, most crime rates have gone down recently, but juvenile robbery arrests have increasedRead MoreEssay on Restorative Action for Juvenile Justice Centers1039 Words   |  5 Pages Juvenile justice is the area of criminal law for a person not old enough to be held responsible for their criminal actions (â€Å"Juvenile Justice†). In most states this kind of categorization is determined by age, set at eighteen years old. In general, juvenile law is governed by state law and most states have an individual juvenile code set in place that contributes to the number of youth in detention centers today (â€Å"Juvenile Justice†). Despite the lowest youth crime rates in twenty years, accordingRead MoreIf I Ran Zoo By Dr. Seuss885 Words   |  4 Pagesindividuals to think about what they would do to change the zoo, if they were given the power to do so. Throughout the semester I learned many contradictions about the Juvenile court system. Not only the contradictions but also the seeing lives of adolescents in the film of â€Å"This is their Normal,† â€Å"Juvies† and the film about the two girls in Juvenile prison. It has shown the difficultie s of what the adolescents face when they tell their stories about how they end in prison, issues with their families, andRead MoreJuvenile Crime And Juvenile Delinquency1322 Words   |  6 PagesVersion). Juvenile crime, in law, term denoting various offense committed by children or youth under the age of 18. U.S. official crime reported that in the mid-1900’s â€Å"about one-fifth of all persons arrested for crimes were under the age of 18† (Funk Wagnalls, 2014). Such acts are sometimes referred to as juvenile delinquency (Funk Wagnalls, 2014. Offering constructive programs reduces juvenile delinquency and reduces recidivism. â€Å"From the beginning, the principal consideration of the juvenile courtsRead MoreThe Causes Of Juvenile Delinquency1172 Words   |  5 Pages Juvenile delinquents are children/adolescents that are between the ages of 10 and 18 and have committed any illegal act that violates the law. These acts arent usually referred to as â€Å"crimes† as they would be for adults. These â€Å"crimes† are committed by minors and are called â€Å"delinquent acts.† These delinquent acts are believed to be caused by a number of factors that include the minors brain development, environment and social interactions. Peer groups are a very strong influence that can cause

Monday, December 9, 2019

Cbbe Pyramid free essay sample

Pyramid Powerful brands create meaningful images in the minds of customers (Keller, 1993). A strong brand image and reputation enhances differentiation and has a positive influence on buying behaviour (Gordon et al. , 1993; McEnally and de Chernatony, 1999). A brand is a bundle of functional, economic and psychological benefits for the end-user (Ambler, 1995). Brand equity, as defined by Keller (1993), occurs when a brand is known and has some strong, favourable and unique associations in a consumer’s memory. This reflects in buyers’ willingness to pay a premium for a favoured brand in preference to others (Hutton, 1997). The Customer-Based Brand Equity pyramid (CBBE) of Keller identifies four steps for building a strong brand. In this paper the CBBE pyramid will be applied to the brand Nike. In this branding ladder, each step is dependent on successfully achieving the previous – from brand identity to brand meaning, brand responses and finally brand relationships. The ultimate aim is to reach the pinnacle of the CBBE pyramid – resonance – where a completely harmonious relationship exists between customers and the brand (Kuhn, 2008). We will write a custom essay sample on Cbbe Pyramid or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Firstly, it is important that the brand identity is compatible to the kind of brand that the firm wants to build. Nike ensures that it’s swoosh is well-matched to different kinds of sports and sports attributes, for example shoes and soccer balls. Therefore the Nike brand salience is that it represents sporty people and this can be seen in the degree of sponsorships of professional athletes by means of for example clothing. The second step establishes the brand meaning by linking tangible and intangible brand associations. Brand meaning is therefore characterised in either functional (brand performance) or abstract (image-related) associations. The product branch in which it operates is high segment, this is characterised by high prices, product reliability, durability and serviceability. The style is mainly focused on comfort during sporting with an attractive style (Kuhn, 2008). Sweatshop; â€Å"A  shop  employing  workers  at   low  wages,  for  long  hours,  and  under  poor  conditions† Sweatshop; â€Å"A  shop  employing  workers  at   low  wages,  for  long  hours,  and  under  poor  conditions† Nike has a long history with Corporate Social Responsibility (CSR). For a long time, the Nike name conjured up heroic images of Jordan, Agassi and Tiger. The swoosh, Nike’s brand logo, made many people feel as if they were champions. That Nike’s reputation has been clouded by a new image – of Asian workers in hot, noisy factories, stitching together shoes for as little as 80 cents a day. Suddenly, Nike doesn’t seem so cool anymore (McCall, 1998). The widespread criticism of the use of sweatshops provoked protests and products boycotts at retail centres and on college campuses nationwide in 1998. The disapproval helped to cause the sneaker giant’s stock price to drop to $31 in September 1998 from $76 seven months earlier (Chen, 2001). The final step in the pyramid constitutes brand relationship, where brand response is converted to create an intense, active loyalty relationship between customers and the brand.

Monday, December 2, 2019

Production and consumption of media texts Essay Example

Production and consumption of media texts Paper The way we view media today has changed considerably when compared to even Just ten years prior. The media culture has evolved. The average human went from going to the supermarket in the morning to buy newspaper to going online in the morning to read BBC Online. Statistics show that printed news is still popular among people, with 84 of adults who are college graduates or higher in the United States having admitted to reading printed newspaper over online news (Nielsen Wire, 2009). However, the consistent rise in the number of people who choose online news to printed news cannot be disputed. According to Pew Research (2009), the percentage of people who read online news for al age groups have risen, the most drastic rise being in the Generation Y sector, that is the sector of the population that was born in the year 1977 or later. According to the article, the percentage of people who chose to read newspapers in 2006 was 22, more than twice what it was in 20089. Though the death of print media is greatly exaggerated at present time, it is very likely to come. With technology becoming more and more important to society in an increasingly rapid timeshare, you can expect that its death will come much quicker than expected. We will write a custom essay sample on Production and consumption of media texts specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Production and consumption of media texts specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Production and consumption of media texts specifically for you FOR ONLY $16.38 $13.9/page Hire Writer So with that, we must ask ourselves how does the production and consumption of media texts change through remediation Old media is basically referred to traditional means of communication and expression way before the existence of the Internet, such as Journalism industries like newspapers, books, film, and radio (Sails, n. D. ). In contrast to old media, new media is defined as interactive and engaging forms of communication that use the Internet. New media makes it possible for anyone to create, connect, collaborate and share creative content on the web (Circuit, 2009). New media has injected new vitality and competition into news (Rand Media Group, 2012). Remediation, when pertaining to the media, is the integration or transference of one medium into another medium (WAIS, n. D. ). This basically means that remediation is the process of changing one form of media to another, usually for the purpose of reaching and impacting a larger amount of people. A very good example of remediation is when a book is adapted into a movie. Films like Into the Wild, the Harry Potter series and even cult favorite, Twilight, are all products of remediation. Often times, it is the movie adaptation that opens peoples eyes to the existence of the books they are based on. The popularity of a movie adaptation can very much affect the popularity of the book itself. According to Sewer and Mending (2010, Para. 4), the popularity of the Twilight movies have not only boosted sales of the Twilight novels themselves but have also been pinpointed as the reason behind an 18 increase of science fiction and fantasy book sales among children and teenagers since the year 2005. In the context of our Engaging Media unit however, we look at emendation as turning printed media such as newspapers and magazines into Internet-based media such as videos and online news sites. Such as with our recent remediation assignment, we were asked to take a textual medium and present it in a media format. We chose to focus our assignment on an article from the New York Times about Isabella Carr, a model who died suffering from anorexia nervous. What we did was, we took the article and converted it into a video, fit for the more visually aware generation of todays world. Through the advent of the Internet, the media is experiencing an alteration in their production and consumption process. The media has been shifted through remediation and this shift from old media to new media has revolutionized traditional media and has taken advantage of the massive potential of todays technology. Content has become the central focus of our generation ever since the mentality of people has changed through the dawn of the web. Bill Gates wrote in his article Content is King, that the Internet is the multimedia equivalent of a photocopier that have the ability to take over distribution channels (1996). The Internet allows for content to be distributed to a global audience at zero marginal cost to the publisher (Gates, 1996). In the past, old school media organizations assessed and controlled their distribution channels such as printing presses and broadcasting licenses (Yeats, 2011). Today, the Internet serves as a medium for production, consumption, and distribution. Over the past decade, more and more websites for people to communicate and visit has mushroomed all over the Internet. The web has become a fundamental tool for interaction in our daily lives and this is because of the network effect. Gwen Sharp illustrates the network effect to be a situation whereby something becomes more valuable as more people use it (2012). Because of the network effect, users of the Internet find it necessary to express themselves through their own work, which gave birth to a new context of remix culture in our social evolution. Remix culture is becoming the norm of our generation today. The elements of social evolution are behaviors, skills and ideas. It is who we are, how we live and how we create developing new ideas from old ones (Ferguson, 2012). With that being said, copying is how we learn and discover Ferguson, 2012). We cannot introduce anything new until we are certain that we know what we are doing, and we do that through emulation (Ferguson, 2012). Since our knowledge portrays who we are as individuals, it is important for people to demonstrate their creativity and skills to show express their identity (Dixon, 2009). People want to create and present their individuality and not Just consume. In the age of democratic media, the tools of media productions are literally at the palm of our hands (Gilmore, 2009). Furthermore, we can make what we create widely available for a global audience. Unlike traditional media, element of distribution of new media is Just by letting people know that it is available online for them to see (Gilmore, 2009). Based on the framework of our recent remediation project, we produced a reanimated video which was based on an online newspaper article, by coming up with new ways to describe the scenario, unique and appealing ways to edit, and present the ideas, sounds and visuals (Pelvis, 2009). By transforming a textual based news article into a short news report video without altering the initial original work, we have successfully created an entirely new media format through emendation. Consumers are always looking for new ways to approach new media by listening and viewing. They set the bar on what is worth their attention by how the story is being told, the idea of it, how it is able to capture their curiosity, and with the freedom to watch and listen (Pelvis, 2009). Referring to our remediation project as an example, we have made it available for viewers to see our video by publishing it on Faceable. The feedback that we have received from our remediation project is that it looks more interesting and engaging. Rather than reading something, it is much ore fascinating for our viewers and consumers to visually experience the scenario by creating a platform for them to experience it in a unique and rich way which also has some sense of our identity. Of course, new media has its shortcomings. The Internet has made it so easy for people to receive and distribute information, sometimes with harmful intentions. Users are allowed to curate and consume on their own terms, on their own choice and on their own moment in time (Mali, 2010). With the rise of such practices as remediation, piracy has become that much easier to get away with. Copyright and ownership restrictions have become tricky to lay down as this new online era has blurred the lines of legality pertaining to this issue. Not only is distribution made simpler when done online, the media being distributed also reaches devastatingly large amounts of people. In addition, if you use the Internet, you are one of 2,267,233,752 in the world that is capable of accessing pirated media online (Internet World Stats, 2011). To further clarify Just how wide of a net the Internet has thrown over the worlds population, look no further than Youth (n. D. ). On its chart of Most Viewed Videos of All Time, the current number one video is listed as having had 102,511,551 views. So as you can see, not only has new media indirectly caused acts of piracy to flourish, it has also made it that much more noticeable and accessible to the world. Taken as a whole, the web is not Just another medium like TV or radio is completely new and contemporary that comes with a whole new set of cultural notions (Lang, 2010). The web is the foundation of social evolution it changes how society thinks about information, media and their exchange. The process of remediation does alter the production and consumption process of media texts and with this revolution comes limitations and weaknesses however, old media should start adapting to what consumers want in order to survive the Internet explosion (Fine, 2006). For example, old media such as newspapers and magazines have started to become accustomed to the web by creating online versions of their articles to provide a flat reading experience often mimicking the print version. Furthermore, these old media institutions also use social networking features into their website (Ziegler, 2008).